Articles by Morgan McLintic


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Sam Whitmore is blogging

My good friend Sam Whitmore, aka ‘The Media Scientist’, is blogging. His blog is just a taster of the wealth of knowledge he imparts daily and weekly as part of Sam Whitmore’s Media Survey, together…


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Bambi on thin ice

Like me, you may have missed the story about Bambi Francisco, of Marketwatch, resigning Friday over a conflict of interest with her new startup, Vator.tv. I’ll admit to wondering why Bambi occasionally asked for video…


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Back

Back in the US after a great trip to the UK. One thing which struck me is that the UK has gone ‘carbon footprint’ crazy. Companies are all falling over themselves to promote that they…


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Eleven years at LEWIS

Just realized that I’ve been with my agency, LEWIS PR, for 11 years. I joined on April Fool’s Day in 1996. Wow, that’s quite a good stint in agency land. I still find it odd…


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Prepare but don’t share

While it’s a good idea to prepare for media interviews, and to work towards that killer piece of Wired coverage, making it too transparent can seem a little gauche. Then again briefing spokespeople is standard…



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Reality Twittervision

Check out Twittervision for a mashup of Twitter with geolocation data. It gives you a world map with each ‘tweet’ popping up in realtime. It’s reality TV, web 2.0-style. Massively trivial and disjointed but also…


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InfoWorld to fold print edition

Sam Whitmore, who was once described to me as a ‘media scientist’ (I know he liked that), has the scoop on the news [sub req] that tech weekly, InfoWorld, is to fold its print edition….


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Celeste Altus leaves PRWEEK US

Bay Area bureau chief at PRWEEK, Celeste Altus, is leaving mid-April to go freelance. She joined about a year ago to replace Andrew Gordon, who jumped to the dark side joining, Access Communications. Keith O’Brien…