Articles by Morgan McLintic

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Crackdown on political blogging

CNET: Bradley Smith, [one of six commissioners at the Federal Election Commission] says that the freewheeling days of political blogging and online punditry are over. In just a few months, he warns, bloggers and news…


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In today’s newsbag

The BBC’s governors are finally axed, according to the BBC’s own online site, but the compulsory license fee is to stay. The governors are being replaced by a different group of gray hairs called the…


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Blogging Planet

Elizabeth Albrycht, Christophe Ducamp, Guillaume du Gardier and Neville Hobson have formed Blogging Planet, a new consultancy designed to help companies in Europe and the USA deploy communication tools like blogs, wikis and RSS as…


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Blog criticism

One of the main PR blogs in the UK is Spin Bunny. In one of its posts today, it highlighted the fact that both I and LEWIS CEO, Chris Lewis have links on our blogrolls…


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Small firms build reputation through blogging

The Wall Street Journal walks through several case studies of small businesses which are using blogs to build their reputation and to reach out to customers. Examples here include a DVD-rental company, a wine-industry PR…


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Ads on RSS

Moreover and Kanoodle are making it easier for content publishers to deliver ads over their RSS feeds, according to this eWeek article. Another step in the commercialization of RSS. We can expect RSS ads alongside…


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The weaknesses of RSS

I am addicted to RSS as a method for getting news, but I have a confession to make: I think it has drawbacks. Sacrilegious though it may sound, one of RSS’ greatest strengths – its…


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Case studies about the importance of blogs and podcasts

Here’s further proof of the impact that bloggers can have on companies and that corporate blogs/podcasts can have on audience interaction. The first is the lead article in PR NEWS in which Matthew Schwartz covers…


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AP launches RSS feeds

Susan Mernit highlights that the AP has launched its own RSS feeds. Must haves for me are the obvious ‘Business’ and ‘Technology’ feeds, as well as the enigmatic ‘Strange’. Bit like ‘Oddly Enough’ from Reuters….


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Blog readers beware – spyware lurks

Here’s some FUD factor about blogs being a haven for spyware on ZDNet Australia. Seems the baddies are now hiding malicious code in the free tools which many bloggers use to enhance their sites. When…