CEO as PR firm?
Jason Calacanis has posted some helpful tips for CEOs of startups about how to maximize PR. Oddly he feels these negate the need for a PR firm. Most of them involve dedicated networking, building personal…
Articles by Morgan McLintic
PR is dead (again)
PR died again today. At best it’s broken and at worst irrelevant. So do tech firms need public relations? Surely the best technology will rise to the top and gain the attention of key bloggers…
Timesheets – bane or boon?
No-one particularly likes filling in timesheets – why would you? But whatever their model, fundamentally agencies are selling the time of their teams. They may package it in different ways commercially but being consultancies, time…
Blog stress
Just wanted to reassure all those of you who have read today’s New York Times piece, that my prolific blogging is in no way impacting my health. Running a PR firm’s a killer though. Technorati…
Farewell Navigator, Hello Flock
RIP Netscape Navigator – AOL today finally stops maintenance and support for the browser many of us used in the 90s. I liked Navigator though in later years it became hopelessly bloated on the Mac…
Ten ways to reduce stress
PR is inherently stressful. It’s highly task- and deadline-oriented, fast-paced, collaborative and rapidly-evolving. Any situation where a group of people need to cooperate with several other groups around detailed information within tight deadlines is a…
The fiction of work/life balance
I’m not sure who first coined the phrase ‘work/life balance’ but it’s an unhelpful misnomer. Work is an integral part of your life. If you don’t see your work that way, you should find a…
How to manage email
Email has increasingly become the workhorse technology of PR. It makes a good servant but a poor master. Once you start to get above a certain level, which for me is about 200-250, productivity suffers….
Second Utteranz
Utterz is presenting at Under the Radar tomorrow so I’ll try to find out a bit more about the company if I can. Incidentally, I also posted this via my smartphone but found on returning…
Connecting Twitter and Facebook
Facebook’s Status and Twitter serve largely the same purpose – short updates on what you are doing. Updating both individually is duplication, meaning often people prefer either/or. But you can get them to mirror one…