Five more lessons from starting a PR agency
So here we are in month three of Firebrand. Time to share some more lessons with you.
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Five lessons from starting a new PR firm
Firebrand is now a month old. We’re signing up our first clients, hiring our first team members, and getting the systems in place. Agency life is a rollercoaster, so right now after the big climb to launch, we’re accelerating into the drop, hands in the air while screaming something joyously incoherent a few octaves too high for respectability. We’re having fun, so I thought I’d share five lessons learned so far.
Leaving LEWIS after 20 years
After twenty years, I am leaving my PR agency, LEWIS. That’s a long time to work with one firm, especially in an industry where average tenure is about three years. So I thought I’d take this chance to talk about two things – the importance of tenure, and what’s next for me personally.
What is creativity?
Creativity, like love and happiness, is a common concept but hard to define. If we want to increase our creativity, we need a clear concept of what it means. So let’s take a look.
Why putting yourself first, means you come last
Why it’s rare to achieve personal gain over a sustained period by doing a disservice to others.
Should you be Facebook friends with your staff?
If you are a manager, should you be friends on Facebook with your team? The jury is out on whether it’s a good idea or not, but there are some areas of agreement and lessons to learn.
The power of routines
After six months (count them) of silence, I’m back publishing here. I hope you’ll forgive the lack of communications and content. I’d like to say it was a deliberate plan to recharge the blogging batteries after seven years, but the truth is simpler. I became over-committed and something had to give
The four essential qualities in a coworker
We each look for different qualities in our coworkers – ambition, creativity, expertise, a sense of humor – but there are four which are vital.
Thank you, thank you, thank you
Most of us don’t say ‘thank you’ enough. We breeze through our days, letting people help us without taking the time to recognize those efforts or reward them. It’s almost as if there is a finite amount of gratitude and recognition we can give, and we want to eek it out over time. As if by thanking people liberally we demean its value.
Are you generous?
You probably like to think you are. Just like we’re all above-average drivers. But generosity comes in many forms.