Channel hopping
We got a glimpse of how television could be last night. Detective series, CSI: NY broadcast an edition where the criminal was tracked in 3D virtual world, Second Life. About 30% of the program was…
Technology
The Technical Transition
Just a quick pointer to an article I wrote for the International Public Relations Association about the increasingly technical nature of public relations. It seems to me that increasingly your ability to execute as a…
BBC Online adds social bookmarking to news
The BBC Online has added social bookmarking links to its News and Sports stories. Readers can bookmark articles via del.icio.us, Digg, Reddit, Facebook and StumbleUpon. Given the BBC’s reach and ability to cover news in…
Starry Night
Alex Yenni just sent me this machinima video shot in Second Life. Awesome. Technorati Tags: machinima, Second Life
Save Business 2.0 – Tips to improve
The effort you put into your small business is important. But you still need to concern yourself with the results. “If you want to improve the results your small business gets, you have to focus…
How long until we see Fakebook profiles?
How long will it be until we see fake friends, character profiles and guerilla marketing groups on Facebook? Not long I predict (and maybe I’m missing them already). Remember the character blogs and flogs like…
SEO PR – missing the target?
The final panel at the recent PRSA T3 conference was about Search Engine Optimization Company, specifically seo for press releases. It was a good panel, and I like SEO. I don’t see why you would…
PRSA T3 Conference in NYC
I’m moderating a panel about PR and virtual worlds this afternoon in New York at the PRSA’s T3 Conference. I’ll be joined by Giff Constable, general manager of The Electric Sheep Company and Adam Pasick,…
Will Facebook replace [Insert social media tool here]?
I’ve just joined Facebook. I like it. I’ve made all the same friends that I have on other social networking sites like Ning and tools like Twitter. But there’s a big difference – Facebook has…
Want to work in PR at Linden Lab?
Well you can. The Second Life creator is looking for a PR specialist (1-3 years’ experience) at its San Francisco headquarters. As someone close to the campaign, I can tell you this is a great…