agency



Five lessons from starting a new PR firm

Firebrand is now a month old. We’re signing up our first clients, hiring our first team members, and getting the systems in place. Agency life is a rollercoaster, so right now after the big climb to launch, we’re accelerating into the drop, hands in the air while screaming something joyously incoherent a few octaves too high for respectability. We’re having fun, so I thought I’d share five lessons learned so far.


Leaving LEWIS after 20 years

After twenty years, I am leaving my PR agency, LEWIS. That’s a long time to work with one firm, especially in an industry where average tenure is about three years. So I thought I’d take this chance to talk about two things – the importance of tenure, and what’s next for me personally.



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At LEWIS PR for 13 years

Today I celebrate thirteen full years at my agency, LEWIS PR. No joke. When I joined there were ten people. Three of those are still with the firm (Chris Lewis, Ilona Hitel and Andy Oliver,…


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The time of your life

You may not realize it, but this is the time of your life. Deep in the depths of the darkest recession I hope we will all face in our lifetimes, you will discover your true…