Social media measurement – overview [video]
The how to measure six core areas of social media, the metrics to record and how to track them. All for free and in less than three minutes.
measurement
Social media measurement – basic metrics
Social media is easy to measure. That’s one of the most compelling factorsof online behavior – it’s trackable and comparable. And for marketers that means we can combine the creative right-brained activities with the logical…
Monitoring – alerts are free, but context costs
Listening is the first step towards social media engagement – and thankfully it’s generally free. If you haven’t already, you should set up Google Alerts for not just your company, but your products, your…