PR agencies must grow or die
That’s right, PR firms need to grow or they fail. Their demise may be slow but it’s relentless and inevitable. Let me explain. Good PR firms hire ambitious talent; people who want fast-track (and even…
PR agencies
Ten reasons why your competitor is getting more coverage than you
Companies get different amounts of media coverage. For everyone but the top dog this is a cause of frustration. Normally that frustration earths itself in the PR department. Questions are asked – what is the…