Why brand journalism matters
Brand journalism – organizations creating professional content – is a real and significant trend. But what impact will it have on corporate reputations and the media?
Brand journalism – organizations creating professional content – is a real and significant trend. But what impact will it have on corporate reputations and the media?
Silicon Valley Watcher editor, Tom Foremski, has clocked up three years as a professional ‘journalist blogger’. He left the Financial Times in May 2004, starting SVW later that summer. He was the first mainstream journalist,…
Courtesy of Kurt Foeller, here are the first few shots from Wednesday’s Under The Radar event. We had a great time listening to the 32 companies present and hearing their CEOs put through their paces…